Theres a particular big box sporting goods store that has a “big sale” every labor day. (I dont want to call them by name because I dont want to embarrass Sports Authority) Thats right you can rummage through 2-3 season old boards and possibly find one with an intact edge and make a purchase for about 40% off the regular price. You can also then wade through aisle after aisle of entry level clothing from low level brands and maybe find something to suit your needs. Finally after all of that you can go over to the boot/binding counter and speak with someone who most likely worked at a grocery store three weeks prior to now and possibly find yourself some low end bindings and boots to go with your board. The deals are so spectacular that people actually camp out overnight to be one of the first inside. If youre someone whose susceptible to the hype you may actually think this is an awesome Labor Day experience but if youre someone that keeps a bit more real, more local, or more down to support real people and shops that help support snowboarding you werent at THAT particular sale today.
Instead you were about 20 blocks North and 23 blocks East at another Salt Lake City tradition The MiloSport Pro Sale. Each year on the Saturday before Labor Day the Milo parking lot is fenced off and Milo Team members and local reps bring in tons of goods to sale to the public. Kids line up hours before to have a chance to buy clothing, boots, boards, bindings, and pretty much everything you can think of under the sun from some of their favorite riders. In attendance this year was Jon Kooley, Cale Zima, Jordan Mendenhall, Aaron Biittner, Justin Bennee, Austen Granger, Seth Huot, Deadlung, Brandon Hammid, Jeremy Jones, Chris Brewster, Tech Nine’s Ethan “E Stone” Fortier, Nitros Tonino Copene, Skate/Snow Photographer Bob Plumb, Bode Merril and more. Why spend the night in a big box parking lot to buy 2 year old board for 40% off when you can buy this years boards straight from the riders themselves at half price or less. Nike Boots $50, DC boots, Nitro Boots, Ashbury Goggles $10, bindings going for as low as $40, snow gear from Holden, Signal, DC, Nike, Tech-Nine and finally tons and tons of street wear from LRG, Krew, Ashbury, Volcom, Nike, and Celtek for as little as $5 for tees and $10 for sweaters and hoodies. This is whats its all about kids, supporting riders and shops that truly represent the sport. Thanks to Cal, Jeff and all the hard working MiloSport staff for pulling off another successful sale this year. If you missed the boat dont worry theres always next years sale just remember to get there early for the best stuff. See you there!!